Why Choose Soom

Six advantages that make sourcing lighting faster, safer and cheaper.

Search-by-Image Sourcing

The world’s first visual search engine for wholesale lighting. A photo is all you need — no part numbers, no guesswork, no endless catalogue scrolling.

Factory-Direct Pricing

We work directly with verified factories. No trading-company markups — tier pricing improves automatically with volume.

Six-Way Catalogue

Browse 50,000+ SKUs by space, category, style, room, material and brand. Every product carries structured attributes for instant filtering.

Samples Before Bulk

Every product is available as a US$200 sample order. Verify build quality, finish and light output before committing to volume.

Quality Control

Pre-shipment inspection on every bulk order: workmanship, electrical safety, photometrics and packaging — with photo reports before goods leave the factory.

Global Logistics

Consolidated sea and air freight to 120+ countries, with export documentation handled end-to-end. Quote turnaround within 48 hours.

Built for Professional Buyers

  • Importers & distributors — full-container programs with mixed-SKU consolidation.
  • Retailers & e-commerce — repeatable SKUs, consistent finishes, drop-test packaging.
  • Hospitality & contractors — project specification support, custom finishes and large-format fixtures.

Ready to start? Get wholesale access or request a quote today.